Buyer scanning a QR walkthrough card in a modern kitchen
01Listing Media · Hat Fella Productions

Every buyer walks the homewith the agent beside them.

The QR Walkthrough Experience pairs an AI-generated full-home overview from vertical photos with short, agent-led room and feature videos.

Buyers open the room and feature videos from QR cards placed throughout the home, so every showing tells the complete story even when you can't be there.

Free setup includes a no-cost listing page preview, room and feature planning, and QR experience consultation. Photography, filming, editing, printed cards, and production of the finished walkthrough are paid services.

Kitchen28-sec room guideNo app needed
Hat Fella Productions

A Hat Fella Productions product

Real estate media built to help buyers understand the full story.

02The Problem

You can't control what buyers hear when someone else shows the home.

Great listings have details that don't always show up in photos: renovation decisions, premium finishes, storage, systems, outdoor living, view corridors, and the story behind the layout. If those details aren't explained during the showing, buyers leave without understanding the full value.

Videographer filming a room guide in a warm modern living room with stone fireplace and built-in shelves
Fig. 01: The details photos alone cannot explain.
03How it works

Three steps to a showing that runs itself.

  1. 01

    Choose the rooms and features

    Pick the spaces, upgrades, or lifestyle details buyers should understand: the pieces that make this listing worth the walk.

  2. 02

    We produce short guided videos

    Each film is scripted and shot to be watched while the buyer is standing in the room, not at a desk later.

  3. 03

    Buyers scan as they walk

    Property-level and room-level QR codes turn every showing into a guided walkthrough. Each scan feeds anonymous engagement reporting on the agent dashboard.

Phone scanning a QR card with a room walkthrough video playing
Fig. 02Room-guide capture
04Verified engagement reporting

See what buyers engage with, room by room.

Every listing gets a property-level QR code plus room-level codes. Buyers scan while standing in the space, no app needed.

Identity guardrail

Buyer identity is available only when the buyer voluntarily provides contact information. Anonymous activity remains anonymous. Returning devices are matched through a first-party random device identifier and are not proof that the same person returned.

01

Walkthrough and room activity

Track walkthrough page loads, QR code opens, room page loads, video plays and completions across every showing.

02

Session-based visitors

Aggregate session counts by day, listing, and room. Anonymous activity stays anonymous.

03

Returning devices

Reporting flags devices that come back using a first-party random device identifier. It is not proof that the same person returned.

04

Top rooms by engagement

See which rooms and features drew the most attention so follow-up focuses on what buyers actually cared about.

05What you are buying

Two very different video products.

The QR Walkthrough Experience pairs an AI-generated full-home overview from vertical photos with agent-led room and feature videos filmed on location. The AI-generated photo walkthrough is a separate main-website product built from stills.

How it is created

QR Walkthrough Experience

AI-generated full-home overview from vertical photos, paired with agent-led room and feature videos filmed on location by Hat Fella Productions.

AI photo walkthrough

Assembled from still photos on the main website.

Full-property walkthrough

QR Walkthrough Experience

One AI-generated full-home overview from vertical photos.

AI photo walkthrough

Photo-based walkthrough sequence, no filmed rooms.

Room and feature videos

QR Walkthrough Experience

Separately filmed, agent-led room or feature videos in the package count.

AI photo walkthrough

Not included.

Hosted walkthrough page

QR Walkthrough Experience

Included with property-level and room-level QR codes.

AI photo walkthrough

Not included unless the QR Walkthrough Experience is added.

Room-specific QR codes

QR Walkthrough Experience

Digital QR codes delivered with the experience.

AI photo walkthrough

Not included unless the QR Walkthrough Experience is added.

Printed QR cards or room display cards

QR Walkthrough Experience

Optional paid add-on ($35 to $75).

AI photo walkthrough

Not applicable.

QR engagement reporting

QR Walkthrough Experience

Included verified engagement reporting on the agent dashboard.

AI photo walkthrough

Not included unless the QR Walkthrough Experience is added.

Hosting

QR Walkthrough Experience

Hosting details are confirmed with the order.

AI photo walkthrough

Hosting details are confirmed with the order.

The AI-generated photo walkthrough is offered in the Enhanced Social Media and Ultimate Presentation packages on the main Hat Fella Productions website. It does not include filmed room guides, a QR walkthrough page, room-specific QR codes, or QR engagement reporting unless the QR Walkthrough Experience is ordered separately.

06Why agents use it

A better showing,
without needing to be there.

Buyer scanning a QR card at an outdoor kitchen at dusk, pool and landscape beyond
Fig. 03: Context delivered where the feature is experienced.
More consistent showings
Every buyer gets the same complete story, every time. No missed rooms. No forgotten details.
Better feature communication
Upgrades, finishes, and systems finally get explained by someone who understands the home.
Seller confidence
Sellers see their home presented with the detail and care it deserves.
Buyer education
Buyers understand value before they leave the property, not days later on the drive home.
Listing differentiation
A premium touch that quietly separates your listings from the rest of the field.
Room-level engagement reporting
Walkthrough page loads, QR opens, room video plays and completions, session-based visitors, returning devices, and top rooms by engagement. Buyer identity is available only when a buyer voluntarily submits contact information.
Primary suite with a QR walkthrough card on a walnut dresser beside a linen bed and warm wall sconces
A guided story, room by room.
07Packages

Two complete listing packages.

Full media production plus the QR Walkthrough Experience, priced for the story your listing needs to tell. Hosting details are confirmed with the order.

Standard

The QR Walkthrough Experience

The simplest way to give every buyer the full story of the home.

$799per listing
  • 45 edited listing photos
  • 3D tour
  • Drone photos/video where permitted
  • Floor plan
  • One AI-generated full-home overview from vertical photos.
  • 3 separately filmed QR room or feature videos
  • Hosted walkthrough page with property-level QR code
  • Room-level QR code generation
  • Voluntary buyer contact capture on the walkthrough page
  • Verified engagement reporting (page loads, QR opens, video plays and completions, session-based visitors, returning devices, top rooms)

Best for

Standard listings, renovated homes, occupied homes, and properties with a few important features buyers should not miss.

SignatureStory-forward

The Signature Walkthrough Experience

The complete guided story experience for larger, luxury, custom, or highly showcaseable homes.

$999per listing
  • 45 edited listing photos
  • 3D tour
  • Drone photos/video where permitted
  • Floor plan
  • One AI-generated full-home overview from vertical photos.
  • 7 to 10 separately filmed QR room or feature videos
  • Hosted walkthrough page with property-level QR code
  • Room-level QR code generation
  • Voluntary buyer contact capture on the walkthrough page
  • Verified engagement reporting (page loads, QR opens, video plays and completions, session-based visitors, returning devices, top rooms)
  • Expanded story planning for the featured rooms and spaces

Best for

Luxury homes, large homes, custom builds, waterfront properties, acreage, historic properties, major renovations, and listings where buyers need context to fully appreciate the value.

08À la carte

Extend any package.

Small upgrades that make a big difference for the right listing.

  • Additional QR Room or Feature Video

    One more guided room video for a space, upgrade, outdoor feature, or detail buyers should not miss.

    $75 each

  • 3 Additional QR Videos Bundle

    Cover three more rooms or features at a lower per-video rate.

    $195

  • 5 Additional QR Videos Bundle

    Add five room or feature videos for larger homes or listings with several details buyers should not miss.

    $300

  • Printed QR Cards or Room Display Cards

    Optional branded on-property cards placed in each featured room. Digital QR codes are already included with the QR Walkthrough Experience.

    $35 to $75

  • Rush Turnaround

    Priority production for tight listing timelines.

    25% to 35% surcharge

09Build my listing demo
Overhead view of QR walkthrough cards, floor plan, notebook, tablet with property photos and a camera on a dark wood desk
Fig. 04: Every room guide planned around the listing.

Free listing demo and consultation for the next listing.

Free setup includes a no-cost listing page preview, room and feature planning, and QR experience consultation. Photography, filming, editing, printed cards, and production of the finished walkthrough are paid services.

Tell us about your listing

Build my listing demo.

Free setup includes a no-cost listing page preview, room and feature planning, and QR experience consultation. Photography, filming, editing, printed cards, and production of the finished walkthrough are paid services.

By submitting this form, you agree that Hat Fella Productions may contact you about this listing and the paid production options. Privacy and tracking notice · Consent & Privacy.

10Privacy and tracking notice

What is collected, and why.

A plain-language summary. The full Consent & Privacy policy applies.

What is collected on this landing page
Landing-page events, campaign parameters (UTM source, medium, campaign, content, term, id), first referrer, page views, section views, CTA clicks, order clicks, outbound clicks, form start, form errors, and successful inquiry submissions.
What is collected on the walkthrough service
Walkthrough property and room page loads, QR code opens, video plays and completions, contact actions, session-based visits, returning devices, and top-room aggregation.
Identifiers used
First-party random session and device identifiers, plus browser and user-agent data on the walkthrough service. No fingerprinting. Raw IP addresses are not stored in the application analytics tables.
Personal information
Names, email addresses, phone numbers, listing information, role, representation status, and buyer-agent contact details are collected only when voluntarily submitted through the inquiry form. Buyer identity is available only when the buyer voluntarily provides contact information. Anonymous activity remains anonymous.
Purposes
Campaign attribution, service operation, aggregate engagement reporting, inquiry follow-up and routing, security, and improvement of the service.
Recipients and processors
Hat Fella Productions, Lovable Cloud (Supabase) for storage of leads and events, and Resend for inquiry email delivery. No CRM or marketing-automation transmission is claimed at this time.
Retention
No automated deletion schedule is currently implemented. Data is kept while needed for service delivery, business records, security, and legal obligations, then deleted or anonymized when no longer needed.
Access and deletion
To request access to or deletion of your information, contact support@hatfella.com.
11Questions

Questions
agents ask.

How long are the room videos?

Most videos are 20 to 35 seconds. Major spaces such as a kitchen, primary suite, outdoor living area, or renovation story may be 35 to 50 seconds.

Do buyers need to download an app?

No. Buyers scan the QR code with their phone and open the room video or walkthrough page in the browser.

Can we add more rooms later?

Yes. Additional QR room or feature videos can be added individually at $75 each, or in 3-video ($195) and 5-video ($300) bundles.

How is the QR Walkthrough Experience different from the AI-generated photo walkthrough?

The QR Walkthrough Experience pairs an AI-generated full-home overview from vertical photos with agent-led room and feature videos filmed on location, and includes a hosted walkthrough page, property-level and room-level QR codes, and verified engagement reporting. The AI-generated photo walkthrough is a separate main-website product assembled from still photos in the Enhanced Social Media and Ultimate Presentation packages. It does not include filmed room guides, a QR walkthrough page, room-specific QR codes, or QR engagement reporting unless the QR Walkthrough Experience is ordered separately.

Are the QR codes printed?

Digital QR codes are delivered with the QR Walkthrough Experience. Printed QR cards or room display cards are optional paid add-ons at $35 to $75.

What data can agents see?

The agent dashboard shows walkthrough page loads, QR code opens, room page loads, video plays and completions, contact actions, session-based visitors, returning devices, and top rooms by engagement. Buyer identity is available only when a buyer voluntarily submits contact information through the walkthrough page. Anonymous activity remains anonymous. Returning devices are matched through a first-party random device identifier and are not proof that the same person returned.

How long is the walkthrough hosted?

Hosting details are confirmed with the order.

Is this only for luxury homes?

No. It is valuable anywhere buyers may miss important details, including renovated homes, occupied homes, unique layouts, outdoor spaces, and listings where the seller story matters.

What is included in the free listing demo and consultation?

A no-cost listing page preview, room and feature planning, and a QR experience consultation. Photography, filming, editing, printed cards, and production of the finished walkthrough are paid services.

12Get started

Give buyers the full story of your next listing.

Hat Fella Productions

Listing media for agents who want buyers to understand the full story. The QR Walkthrough Experience is a Hat Fella Productions product.

© 2026 Hat Fella Productions. All rights reserved.

Privacy and tracking noticeConsent & Privacy